Summer is here, and a swimsuit photoshoot is the perfect way to capture the season’s vibe. Whether you’re new to photography or a hobbyist, beach portrait photography lets you get creative.
Not sure where to start? This guide will walk you through every step, including using an AI Photo Editor for post-processing. It covers summer photoshoot ideas, from retro 50s bathing suit styles to beach photography poses for couples. Plus, you’ll learn how to get that model-esque look, highlight body contour, and even achieve a slimming effect.
Let’s make the summer photo session a success now.

Step 1: Pre-Shoot Planning for Swimsuit Photoshoots
Before you grab your camera, a little planning goes a long way. It helps you stay focused and ensures your swimsuit photoshoot captures that perfect summer feel. Let’s break it down.
1.1 Concept and Mood Board Creation
Start by picking a theme. It sets the tone for everything else. A clear theme helps align outfits, poses, and backdrops, making your summer photo session cohesive. Consider these popular ideas to spark inspiration:
- Retro vibes: Try 50s bathing suits with polka dots or high-waisted cuts, paired with cat-eye sunglasses and vintage beach props.
- Modern edge: Go for bold neon swimwear against clean, minimal beach backdrops for a trendy, model-esque look.
- Couples’ fun: Highlight playful moments like splashing in waves or sharing a laugh on the sand for charming beach photo ideas for couples.

Once you settle on a theme, define the mood. The right mood enhances the story behind your shots, whether it’s energetic, romantic, or nostalgic. Use these color cues to guide your vision:
- Soft pastels for dawn shoots to create a dreamy, romantic aura
- Golden hues for sunset sessions to boost warmth and intimacy
- High-contrast blues for midday (with a diffuser) to amplify vibrancy
1.2 Location and Timing Selection
Your beach spot matters just as much as your theme. The right backdrop can elevate your swimsuit photoshoot, adding depth and context to your summer photoshoot ideas. Look for spots that match your vibe:
- Sandy dunes: Great for retro 50s-inspired shoots, with soft curves that complement vintage bathing suits.
- Rocky shores: Add edge for modern bikini photoshoots, with rough textures that contrast nicely with sleek swimwear.
- Calm shorelines: Perfect for romantic couples’ portraits, where gentle waves and smooth sand keep the focus on connection.
Make sure the area is easy to reach with gear—and private enough for models to feel comfortable.
Timing is key, too. The sun’s position affects light quality, which can make or break your shots. Avoid midday sun—it creates harsh shadows that hide body contour. Instead:
- Opt for golden hour (an hour after sunrise or before sunset) for soft, warm light. It makes skin glow and brings out vibrant colors in swimwear.
- For a 50s vibe, midday works if you use a diffuser to soften the light, mimicking the bright but gentle look of classic beach portraits.
1.3 Wardrobe and Styling Prep
Swimwear choice can make a big difference in how your shots turn out. The right pieces flatter the body, enhance your theme, and help achieve that slimming effect or hourglass body look you want. Consider these options:
- High-waisted 50s styles: Cinch the waist to create an hourglass silhouette, perfect for retro-themed shoots.
- Sleek one-pieces: Highlight a model-esque silhouette with clean lines, ideal for modern, minimalist beach portraits.
- Coordinated couples’ sets: Match or contrast colors (pastels for romance, bold hues for energy) to tie beach photo ideas for couples together.

Accessories add the finishing touch, boosting the summer vibe and making your shots feel more lived-in. Think about items that complement your theme and add personality:
- Wide-brimmed hats for sun protection and a chic, laid-back look
- Retro sunglasses to lean into 50s aesthetics or modern frames for a trendy twist
- Colorful beach towels or tropical props (pineapples, inflatable floats) to add pops of color
For hair and makeup, keep it simple. The goal is to look natural and beach-ready, even with the elements. Water-resistant products are a must, ensuring waves and sweat won’t ruin the look. Beach waves or a sleek ponytail? Both fit the beachy aesthetic and keep the focus on the swimwear.
With these steps done, you’re ready to move to the next phase: capturing those stunning shots.
Step 2: Equipment Setup for Swimsuit Photoshoot
Once your pre-shoot planning is done, it’s time to gather the right gear. The tools you choose will help capture sharp details, flattering light, and the vibrant energy of your swimsuit photoshoot. Let’s break down what you need.
2.1 Camera and Lens Recommendations
Your lens choice shapes the look of your beach portraits—whether you want to highlight the model, the scenery, or both. Here’s how to pick based on your style:
Prime Lenses for Focused, Blurry-Background Shots
These lenses blur the background (called bokeh), making the model and swimsuit the star. They’re great for emphasizing body contour or vintage bathing suit details:
- 50mm f/1.4 or f/1.8: Versatile for natural-looking shots, balancing models and beach context.
- 85mm f/1.8 or f/1.4: Perfect for close-ups—softens backgrounds to highlight a model’s pose or bikini texture.
- 135mm f/2: Creates a tight focus on the subject, ideal for slimming effects and model-esque isolation.
Zoom Lenses for Flexibility
Need to switch between wide beach scenes and close-ups quickly? These lenses handle it all:
- 24–70mm f/2.8: Great for group shots or full-body poses, keeping both model and sand/sea in the frame.
- 70–200mm f/2.8: Captures distant action (like running waves) or compresses backgrounds for couples’ portraits.
- 16–35mm f/4: Wide enough to include dramatic beach backdrops, adding context to summer photoshoots.
Bonus Gear for Sharper Shots
- Polarizing filter: Cuts glare on water or wet skin, making swimwear colors pop.
- ND filter: This lets you use wider apertures (lower f-stops) on bright days, keeping backgrounds soft.
- Waterproof housing: Protects gear from splashes, so you can shoot near waves worry-free.

With these lenses, you’ll capture every detail from retro 50s bathing suit patterns to the dynamic energy of a summer beach session.
2.2 Lighting Equipment
Beach light can be tricky. Bright sun creates harsh shadows, while overcast days might wash out colors. The right tools help balance light for flattering swimsuit photos:
- Reflectors: These bounce light onto the model’s face, softening shadows and preventing squinting. Use a silver reflector for bright days or gold for warm, sunset-like tones.
- Portable LED panels with diffusers: Ideal for midday shoots. They reduce harsh contrast, ensuring skin looks smooth and swimwear colors pop.
- Color gels (warm amber): Add these to LEDs to mimic golden hour light, enhancing that cozy summer vibe even on cloudy days.
2.3 Essential Accessories
Small tools can make a big difference in keeping your shoot smooth and your photos sharp. Don’t forget these:
- Tripod: Stabilizes shots for group poses or long exposures (like silky water effects). It’s also handy for self-timed couples’ photos.
- Sand-free mats: Keep gear clean and provide a spot for models to rest or change. No more gritty lenses or tangled cords!
- Windbreakers: Tame messy hair on windy days, ensuring close-ups of retro 50s bathing suits or modern bikinis look polished.
With your equipment ready, you’re set to adjust camera settings and start capturing those stunning swimsuit photoshoots.
Step 3: Directing and Capturing Swimsuit Portraits
With your gear ready, it’s time to focus on the model and the shoot itself. Guiding poses and using smart techniques will make your swimsuit photos stand out.
3.1 Posing Guidance for Swimsuit Models
A strong swimsuit pose balances confidence and comfort, highlighting both the model and the swimwear. Start with a simple three-quarter turn, angling hips slightly, to flatter curves and create a slimming effect that works for all body types.
Shift weight to one leg to avoid stiff stances; this adds natural movement. How you position the arms matters too. To avoid flat, pressed-against-the-body looks with these tips:
- Rest one hand lightly on the hip, fingers relaxed, to define the waist.
- Let the other arm hang loose or brush against the thigh for soft lines.
- Use props like a beach hat or towel to give hands purpose.

Facial expressions should match the vibe. For playful summer shots, try soft smiles or laughing glances. For a more striking look, opt for a calm, focused gaze—relax the jaw to keep it natural.
Beach settings offer unique posing opportunities. Lean into the environment with these ideas:
- Sit on the sand with knees bent, torso slightly turned, for casual charm.
- Stand in shallow water, one foot forward, to elongate legs and add movement.
- Walk slowly toward the camera, letting hair and swimwear catch the breeze.
The goal is to make poses feel effortless. Encourage small shifts—tilt the chin, adjust a shoulder—to keep shots dynamic and authentic.
3.2 Composition and Angles
How you frame the shot can make or break a swimsuit photo. Try these approaches to highlight your subject:
- Low angles: Shoot from waist height to make legs look longer. This works great for showcasing high-waisted or vintage bathing suits.
- Natural frames: Use palm leaves, beach umbrellas, or rock formations to frame the model. It adds context and draws focus to the swimwear.
- Close-ups: Zoom in on details—wet hair, a necklace, or the pattern of the swimsuit. These shots add depth to your summer photo session.
Switch angles often to keep the set varied. Move from wide beach scenes to tight portraits for a diverse gallery.
3.3 Tethered Shooting for Real-Time Adjustments
Tethered shooting is a game-changer for swimsuit photoshoots, letting you see results instantly and tweak as you go. For outdoor beach sessions, an iPad is ideal—it’s portable, sunlight-readable, and easy to set up.
Connect your camera to the iPad via cable or wirelessly using tethering software (like Evoto AI Tethering). This lets you:
- Review shots the second they’re taken, checking for perfect poses, swimwear fit, or lighting issues.
- Show the model the screen to adjust their stance, e.g., “Shift your hip a little” or “Relax your shoulders.”
- Edit on the spot: Fix small tweaks like brightness or crop in real time, so you leave the beach with near-final shots.
This AI Photo Editor cuts down on retakes and ensures you capture the best moments while the light and mood are just right. No more guessing if a swimsuit photoshoot worked. You’ll know immediately in the following guide.

Step 4: Post-Production for Summer Photos
After capturing your summer swimsuit photoshoot, post-production polishes every detail to make shots shine. Evoto AI simplifies this process. The AI-powered, intuitive tools are perfect for refining beach portraits, whether solo, couples, or model sessions.
Designed for ease, this AI Photo Editor streamlines editing with AI-powered features: Tweak colors to enhance summer vibes, refine body contours for natural confidence, and clean up beach backdrops. It turns good shots into standout ones, saving time while keeping the authentic feel of your swimsuit session. Let’s start with color adjustments using Evoto AI Photo Editor.

4.1 Color Correction with Evoto AI Photo Editor
- White Balance: Open your photo in Evoto, head to the “Color Adjustment” panel. Use the “White Balance” sliders to fix cool tones from water. Warm it up slightly to make skin and sand glow. Also, adjust sliders in “Tone” for what you need.

- Tone Curve: Go to “Curve” section. Adjust the curve or the sliders. Lift midtones to brighten swimwear details, then darken shadows slightly to add depth to beach backdrops.

- HSL Tuning: Go to the “HSL” section and move the sliders to make your summer photo look good. For beach shots:
- Boost orange saturation to warm skin tones.
- Deepen blues in water by adjusting the blue slider.
- Soften greens in palm leaves for a natural look.

These steps lay the foundation for vibrant, polished swimsuit photos that feel true to the summer season.
4.2 Portrait Retouching
After adjusting colors, refine the model’s look with Evoto AI portrait tools. Start with skin retouching: go to “Portrait Retouching” and use “Blemish Removal” and “Skin Retouching” to erase sand or redness, keeping natural texture.

The following are the portrait retouching sliders of Evoto AI Photo Editor. You can also adjust the edits while connecting the camera to your iPad of laptop on the spot. Evoto’s tethering model allows instant retouching during your swimsuit photoshoot session.

For body contour, head to “Full Body Reshape” in the same panel. Use these sliders:
- “Waist” to gently refine the midsection, enhancing an hourglass curve or the body shape you need.
- “Hips” subtly to balance proportions for a better look.
- “Leg Length” and “Leg Width” slightly to add width and elongate lines, pairing well with swimsuit cuts.

Keep edits subtle, aiming for a confident, natural vibe that fits summer beach aesthetics. These tweaks make the model shine without looking overdone.
4.3 Background Enhancement
With the model looking their best in the swimsuit photoshoot, spruce up the beach backdrop to elevate the shot. Evoto’s tools make fixing distractions simple, keeping the focus on the swimsuit and pose.
To remove crowds, head to the online tool and use “AI People Remover”. Brush over unwanted passerby. Evoto fills the space with matching sand or water, leaving a clean scene.

For sky replacement, use “Sky Replacement” under “Background” panel of the software. Choose a brighter blue sky or soft sunset gradient from the library. Adjust opacity and even water reflection to blend naturally, boosting that summer beach vibe.

These tweaks help the background complement the model, ensuring your swimsuit photos feel polished and vibrant.
4.4 AI Color Grading
Once the background looks sharp, use Evoto’s AI color tools to set the perfect mood for your swimsuit photoshoot. These steps add style and tie the whole summer vibe together.
AI Color Match for retro flair: Go to the “AI Color Adjustments” section under “Color Adjustment” panel. Select “Color Match”. Upload a reference image with color style of old film or retro 50s bathing suits. Click the reference picture to transfer its warm, muted tones to your photo. AI Color Match can one-click change the photo to vintage beach portraits.

Add polaroid grain: Head to the “Grain” section under the “Color Adjustment” panel. Adjust grain intensity by moving the sliders. This adds that classic grainy texture that makes photo look like Polaroid, perfect for retro summer photo session memories.

After the steps, it will make your swimsuit shots feel cohesive, whether you’re going retro or nostalgic.
Read More:
- How to Transfer Professional-Grade Color for Visual Consistency in Your Photo Groups
- AI Color Matching: Editing Wedding Photos to a Cinematic Teal and Orange Color Aesthetics with Evoto
- Top 2 Ways of How to Make a Photo Look Like a Polaroid
- How to Add Grainy Gradient to Photos
4.5 Batch Editing for Efficiency
After nailing the color grade for one shot, save time with Evoto’s batch editing tools. This keeps your summer photoshoot looking consistent, whether it’s a solo session or couples’ portraits.
Sync edits to all photos: Use the “Sync” button from the bottom-right corner to apply the same edits to your current project. It allows your adjusted tones, grain, and retouches to every image in seconds.

Save custom presets: Click the “Save Preset” button and check the edits you need. Name it “Retro Beach” for 50s bathing suit shots or “Tropical Vibes” for neon swimwear, easy to reuse to your other project later.

This streamlines workflow, perfect for model portfolios or big summer photo sessions. Your shots stay cohesive, and you’ll finish editing faster.
Step 5: Finalization and Marketing
Once editing is done, it’s time to share your swimsuit photos with the world. Proper finalization and smart marketing will help your work stand out this summer.
5.1 Exporting and Delivery
Start by exporting images to fit their purpose. For print (like model portfolios), use high resolution (300 DPI) to keep details sharp. For social media, resize to optimize load times (Instagram works best with 1080x1350px for portraits.)
Organize files to make sharing easy. Group them by theme: “Vintage 50s Bathing Suits,” “Couples Beach Shots,” or “Bikini Model Poses.” This helps clients find what they need fast for their swimsuit photoshoot.
Save copies in both edited and original versions. Clients might want to tweak a shot later, and having backups saves time.
5.2 Marketing Tips
Share more than just the final photos to connect with audiences. Post behind-the-scenes clips: a model practicing poses, you scouting a beach spot, or editing with Evoto AI Photo Editor. People love seeing the process.
Use summer-focused hashtags to boost reach. Try #Swimsuit Photoshoot, #SummerPhotoSession, and #BeachPortraits. Mix in niche tags like #RetroBathingSuits for vintage shots.
Collaborate with brands. Tag swimwear companies in your posts. They may repost your swimsuit photoshoot work. Partnering with local boutiques to showcase their bikinis can also attract new clients.
Share “how-to” snippets. Post a quick reel on “3 Beach Photography Poses” or “Editing Skin Tones with Evoto.” This positions you as a pro and draws in followers.
Tips: Inspiration and Trends
Staying fresh with ideas keeps your swimsuit photoshoot exciting. Here are current trends to fuel your creativity:
Retro Revival
Nostalgia sells. Grab retro 50s bathing suits—high-waisted, polka dots, or stripes. Pair them with cat-eye sunglasses and beach balls.
Poses should match the vibe: sit on sand with legs crossed, or lean back on a vintage towel. Use Evoto polaroid filter to add grain, enhancing that old-film feel. It’s perfect for #VintageSummer content.
Sustainable Summer
Eco-friendly is in. Team up with brands making swimwear from recycled materials. Shoot on clean, natural beaches to highlight conservation.
Poses here feel relaxed: models walking barefoot, holding reusable water bottles, or sitting among seashells. Keep edits bright and natural to let the environment shine.
Body Positivity
Celebrate all shapes. Focus on confidence, not just “perfect” poses. Have models laugh, twirl, or wrap arms around themselves—showing comfort in their skin.
Use Evoto’s body reshape tools subtly, enhancing natural contours without over-editing for your swimsuit photoshoot. Tag #BodyPositivity to reach audiences craving realness.
Cinematic Beach Vibes
Add drama with golden-hour light and bold colors. Use Evoto’s color match to boost teals (water) and oranges (sunset).
Poses like walking into waves or standing with wind in hair work great. These shots feel like movie scenes, ideal for #HotBikiniPics or swimwear brand ads.
With these tips, your swimsuit photography will stay on-trend and resonate with summer audiences. Keep experimenting, and let the beach’s energy guide your lens.
Bringing It All Together: Creating Stunning Swimsuit Photoshoots
By following these steps and using AI photo editor features, your swimsuit photos will stand out. From summer photoshoot ideas to beach photography poses, each element adds to the magic.
Swimsuit photoshoot thrives on fun, sun, and creativity. Plan well, nail the poses, and edit with care, turning moments into art. Grab your camera, head to the shore, and let summer guide you. With these tips, your beach portraits will capture the season’s spirit perfectly. Start your next summer photo session ready to create something unforgettable!